Mobile Marketing in B2B: #B2Bchat at 8 PM EST on 9/22

We will be picking up the Mobile Marketing conversation this evening with a look at experiences in 2011, priorities for 2012 and how mobile is changing sales enablement.

Here are the questions to start off this evening’s discussion:

Q1. Where are we starting from: did you use mobile marketing this year? Why not or what did you learn?
Q2. What is your top mobile priority in 2012 and why? i.e. apps, mobile website, email, search/advertising
Q3. Is there an element of mobile you do not plan to pursue in 2012? If so, why not?
Q4. Is your sales team equipped with mobile devices? If so, how is it changing how marketing supports sales?
Q5. Are you considering mobile-specific use cases as you develop your mobile marketing plans?

Please join us for the discussion at 8 PM Eastern / 5 PM Pacific on Twitter and use the hashtag #B2Bchat, or join at

Are there other questions we should cover in future B2Bchat discussions or add to today’s discussion if there is time? Share them in the comments below!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: