Why B2B Marketing Is Not Social: An Unexpected Insight from SiriusDecisions

The most important thing I learned at this week’s SiriusDecisions Roundtable in Portland was not something Jonathon Block or Jay Gaines shared, and it wasn’t from a conversation with another attendee. It was the silence of Twitter

Mind you, this was an event about social media and website optimization. Half of the content was focused on how to use social media throughout the sales cycle and the increase in demand this drives. Read more of this post

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